Services
AI that answers, qualifies and converts more of your leads.
AI automation is the use of agents and automated workflows to serve customers, nurture prospects and produce content without relying on manual tasks. At IDEACTIVO, we connect AI agents, contact center, CRM and marketing operations so every lead gets an instant reply and your team can focus on closing.
What's included
- AI agents in your conversion flow: instant replies at any hour on WhatsApp Business Platform (Meta's official API), lead qualification and handoff to a human with the full context logged in the CRM.
- Hybrid contact center: AI handles the first contact while trained agents take care of sales, follow-up, retention and collections.
- CRM and nurturing: automated email and WhatsApp journeys, segmented by product and funnel stage.
- Marketing operations: email development and orchestration, data automation, audience creation, journey builds and reporting.
- Atomic content: automated production of consistent, creative assets at scale, optimized with performance data.
- AI oversight: the agent only answers with information your brand has approved, and its knowledge base is updated when your products or policies change.
Who it's for
For companies that get a high volume of inquiries and lose sales to slow replies or no follow-up.
We work with sales and customer service teams, marketing departments that need more content in less time, and brands that want to automate without losing the human touch. We make AI work, with structure, speed and purpose.
In practice
From ad to conversation, with no waiting
Someone sees your ad, taps "click to WhatsApp" and the AI agent replies the moment they show interest, before they look elsewhere. If they're ready to buy or need personal attention, the conversation moves to a person with the full history in the CRM. Anyone who hasn't decided yet enters a follow-up journey.
Explore our paid media serviceAI and automation FAQ
What is a WhatsApp AI agent?
A WhatsApp AI agent is an artificial intelligence assistant connected to WhatsApp Business Platform, Meta's official API, that instantly answers common questions, identifies what each person is looking for and qualifies their interest. When a conversation needs personal attention, it hands it off to a team member with the context saved in the CRM.
Will AI replace my customer service team?
No. At IDEACTIVO we use a hybrid model: the AI agent handles the first contact and answers common questions, while people focus on what needs human judgment, such as closing sales, following up, retaining customers and managing collections. Your team spends its time on the conversations that create the most value.
How do you keep the AI agent from giving wrong information?
The agent only answers with information your brand has approved. We review its conversations continuously and update its knowledge base whenever your products, prices or policies change. If a question falls outside the approved information, or the person asks to talk to someone, the conversation goes straight to the human team.